Trade Associations....Goldmines of Industry Information
Trade associations--sometimes called industry associations or organizations--provide industry news, analysis, and statistics.
They are great places to discover issues of concern to the industry!
Below are some sources & strategies for identifying a relevant trade association.
Check out trade association websites for your industry (some info may not be open to non-members).
Follow trade associations on social media.
Once you’ve “done your homework” with library resources, read about important companies in the industry, investigated association web sites, and still don’t have all the information you need...try contacting relevant associations with specific industry questions.
PRO TIP: Try a full-text search in a library news database (NexisUni, Factiva) for the name of a relevant trade association. This strategy often turns up particularly useful articles.
Searching the Web for Trade Associations
Searching the Web for Trade Associations
Use Google to search for [industry name] and organization OR association.
Sample search for a footwear industry association below:
Click on Industry Surveys and "Select a GICS Industry" from the pulldown list.
In the Industry Overview/Survey, locate the Industry References section for a listing of relevant trade associations and other industry resources.
National Trade & Professional Associations of the United States
5th floor, call number HD2425 .D5
Directory of associations devoted to almost every imaginable industry or profession. TIP: Use the subject index to locate an association of interest (look up a broad subject area if needed).